Cherry Lane and Jimmy’s Farm

March 26, 2024 by Laura Cherry Lane

Cherry Lane Garden Centres, have donated trees to Jimmy’s Farm & Wildlife Park, a tourist attraction based just outside Ipswich.

The donation took place with the planting of the trees by founder Jimmy Doherty in the park’s Polar Bear Reserve. The 19 trees donated by Cherry Lane included nine Acers and a Christmas tree, and were planted to enhance the reserve for inhabitant Ewa and provide sensory stimulation. Ewa was rescued from a zoo closing down in Sweden and lives in an area called The Lost Lands of the Tundra that has open pastures, beautiful woodland, deep ponds and lakes. It is the largest polar bear reserve in Europe, which opened on-site last year.

The donation will see them working together on a range of green initiatives which align the QD Group’s Value Our Planet mission and the Jimmy’s Farm & Wildlife Park’s charity – Space for the Wild. More details will be announced in the coming months.

Jimmy Doherty, owner of Jimmy’s Farm, said: “We have always held a vision of promoting a wider understanding of the natural world and inspiring future generations to support and protect our planet, and never has there been more need to do so. We are delighted to accept this donation from Cherry Lane and QD – a local, family run business, and look forward to working with them to create fun, easy to do activities that everyone can get involved with on the farm and at home to do their bit to help make a difference.”

Nisha Collins, brand and marketing manager for QD Group, said: “We’re excited to donate these trees to Jimmy’s Farm from Cherry Lane and within the wider QD Group. As part of our commitment to being a responsible retailer, our Value Our Planet mission aims to encourage customers to make more eco-friendly choices, as well as looking at ways that we can do more as a business. We are hoping to highlight the valuable work of Space for the Wild and get our stores and customers engaged and working together to help protect our planet.”

Jimmy’s Farm & Wildlife Park is an award winning wildlife park, rare breeds farm, restaurant and wedding venue based in the heart of Suffolk. The wildlife park, owned by TV presenter and conservationist Jimmy Doherty, is home to world class facilities such as Europe’s largest polar bear reserve. ‘Sharing the Good Life’ encapsulates their belief that the natural world should be accessible and available to all and they have a newly launched charity called Space for the Wild which will drive their conservation efforts. From pigs to polar bears the park is a centre of excellence for British rare breeds as well as camels, primates, tapir and crocodiles amongst other animals. See for more details.